Widely known as North America’s largest system of family-friendly campgrounds,
KOA, or Kampgrounds of America, is well known for its distinctive yellow signs found in more than 185 cities and towns across the U.S. and Canada. It may be surprising to some to learn, however, that KOA began right here in Billings, Montana, when entrepreneur Dave Drum created a campground to serve the needs of travelers to the 1962 World’s Fair.
I have had the opportunity to work with the remarkable folks at KOA for over 5 years on a variety of projects. Some of the most recent include crafting stories for inclusion in their camper newsletter, which is distributed to more than a half million camping guests each month. The Kompass newsletter is full of great camping tips, recipes and travel stories that capture the imaginations of campers everywhere.
A few of my favorites include having the chance to research the best camping movies ever made, finding out what makes up a great kid-friendly travel kit and interviewing campground owners to find out what their average days are like (I learned that “average” days rarely exist for these busy men and women!)
I hope you’ll sneak a peek at the newsletter stories above and start making your plans now to camp with KOA soon!
