As business owners, we must re-commit to our resolutions every day.
I realize that most people make New Year’s Resolutions, but if there’s one thing I’ve learned since launching my own freelance writing business, it’s been that resolving to do specific things is something that is done every day. As we finally have some sunshine here in Billings, Montana, and the trees are at long last starting to bud and blossom, I decided to call mine for the day “Spring Resolutions”.
There’s a passage in the New Testament which reads, in part, “Physician, heal thyself.” In other words, don’t start pointing out flaws in others that you yourself possess. The other day, I was talking with client about how they needed to more frequently update their website…when they gently pointed out to me that my own site hadn’t been updated recently. Drat.
Now, since launching my business as a full-time freelance writer several months ago, I have had a lot of great opportunities to work with companies and organizations locally and regionally. I’ve written blogs and websites and print articles and branding documents for them and have loved every single minute, hour and day of it. But admittedly I have been so focused on their marketing and advertising efforts that I totally neglected my own.
So I have resolved today, this beautiful spring day, to “heal myself”. In other words, to write this post and put a plan together to do so more frequently (and consistently) in the future so that I can ensure my own business is as thriving and healthy as the organizations with whom I am privileged to work.
Do you ever get so busy focusing on your customers’ businesses that you run out of time (or just simply neglect) to focus on your own? I’d love to hear about it–and your own Spring Resolutions.